“Because of Him,” a popular short video created by the Church for its social-media Easter initiative in 2014, will again be the centerpiece of this year’s campaign.
The 2 ½ minute video has been a fan favorite since it was introduced four years ago and has garnered some 5.7 million views on YouTube.
The campaign is intended as an invitation to ponder what has happened because of the Savior and to apply that knowledge in one’s own life.
