New Instagram aims to making caring for children ‘a little easier’

The Friend magazine’s managing editor wants to help alleviate ‘tough job’ of parents and teachers

A new resource launched Friday, June 16, to help all those who care for children and who are striving to help them build testimonies of the Savior.

Instagram users can now follow the Church’s Friend magazine and see articles, artwork and stories from children around the world through this new account.

“The teachers, leaders and caretakers of children have a beautiful but tough job,” said Cynthia Glad, the Church’s creative director for children’s content and the managing editor of the Friend magazine.

The Friend magazine was first published more than 120 years ago with content that aims to ease the burden of that “tough job” and provide ideas on how to teach the gospel to children.

The Friend magazine’s new Instagram account launched on Friday, June 16, 2023. | Screenshot from Instagram

“We want to do what we can to make that job a little easier,” Glad said. “Our Instagram is a place they can find ready-made, kid-friendly ‘Come, Follow Me’ activities, videos, crafts and recipes, stories, encouragement, tips for teaching the gospel and more.”

Nine posts went live Friday morning with a few ideas of what new followers of the account can expect. Charlotte Larcabal Speakman, digital assistant managing editor for the Friend, said she hopes the account will be the adult companion to the children’s magazine.

“The Friend magazine is for the kids, but our Instagram is for their parents. For their Primary teachers. For all the people who join us in teaching children the gospel.”

Related Stories
New features in Friend magazine help strengthen children’s faith in Christ
Learn more about the Church’s 3 new global magazines starting in 2021

New content will be posted each day online at or through the Instagram app, and Glad said she couldn’t be happier.

“We are thrilled to have another way to equip parents and other adults who teach children with relevant tools and resources to help children meet the challenges of today,” Glad said.

The Friend also shares similar materials on its Facebook account and will continue to do so. The Church’s Gospel for Kids YouTube channel also includes videos from the Friend team.

Related Stories
3 things incoming Primary General President Susan H. Porter wants Primary leaders to know
Primary general presidency: How to engage children in the work of salvation
Subscribe for free and get daily or weekly updates straight to your inbox
The three things you need to know everyday
Highlights from the last week to keep you informed

Though he didn’t always get the wins he hoped for, Ken Niumatalolo, the new head football coach at San Jose State University, told BYU–Hawaii students how he has been blessed by understanding God’s will.

From Mongolia to Kenya to Wales, here's how Church leaders and members are building interfaith relationships.

Thousands heard messages from Elder David A. Bednar and Elder Patrick Kearon their during ministry in Nigeria, Ghana, Liberia and the Ivory Coast.

During an Ensign College devotional, Elder José A. Teixeira invited listeners to "prioritize eternal riches over earthly treasures."

See a rundown of everything that happening online and in person at RootsTech 2024, the largest family history conference in the world.